Job Summary
A financial technology company is searching for a person to fill their position for a Remote Financial Technology Lifecycle Marketing Manager.
Core Responsibilities Include:
- Building and owning email, push, in app, and SMS workflows to drive users to subscriptions
- Collaborating with the brand team to test new messaging and design strategies based on your analysis
- Running weekly optimizations across existing lifecycle campaigns
Must meet the following requirements for consideration:
- 3-5 years of experience in a lifecycle marketing role, preferably at a consumer tech app
- 2+ years of experience specifically with mobile app marketing
- Experience managing automated email and push campaigns
- Basic to intermediate skill with email HTML and mobile responsiveness
- Ability to work with data and able to self-report on basic performance metrics
- Strong understanding of cross-channel lifecycle marketing strategies and how they impact funnel conversion
