Job Summary
An online freelance marketplace that connects businesses to talent needs applicants for an opening for a Remote Lifecycle Marketing Senior Manager.
Core Responsibilities Include:
- Managing the strategy and execution of our lifecycle marketing program for the Marketplace side of our business
- Creating and refining high-impact multi-channel campaigns that deliver a great customer experience and grow the use of company’s platform
- Planning and executing ongoing testing to continuously improve multi-channel performance
Must meet the following requirements for consideration:
- Demonstrated background creating impactful email marketing campaigns, with multi-channel experience as well
- Experience creating lifecycle marketing campaigns in the staffing industry, at a marketplace company, or for a large brand
- Experience using a modern customer engagement tool, such as Braze, Iterable or Salesforce Marketing Cloud
- Experience leveraging a CDP, such as Tealium or Segment
- Ability to create the quarterly plan, manage competing requests from the business, and execute on the strategy
- Proven strong project management, team management, and communication skills with cross-functional experience