Job Summary
A marketing and data optimization firm is seeking a Remote Lifecycle Marketing Strategist.
Core Responsibilities of this position include:
- Managing day-to-day operations of lifecycle programs
- Managing strategy, assets, and client approvals
- Reporting and analyzing cross-platform performance
Skills and Requirements Include:
- 3+ years experience running email campaigns in an ESP or marketing automation tool
- 2+ years experience running a successful lifecycle program
- Ability to create and test data-driven hypotheses
- Experience guiding email best practices and privacy law compliance
- Experience monitoring, analyzing, and reporting on lifecycle campaign performance
- Working knowledge of development and production processes