Job Summary
A web development corporation is in need of a Remote Marketing Data Analyst.
Individual must be able to fulfill the following responsibilities:
- Building and maintaining standardized reporting on key metrics across the customer lifecycle
- Developing customer segmentation models to inform tailored, multi-channel marketing strategies
- Conducting ad hoc analyses to better understand customer behavior, needs, and individual test results
Must meet the following requirements for consideration:
- Get the whole company together once a year for seven days
- Are proficient in SQL and Excel
- Have experience with web analytics platforms such as: Google Analytics, KISSmetrics, or Mixpanel
- Have experience working with marketing teams to deliver analyses and answer business questions
- Are able to communicate data in a way that is easy to understand and presents clear recommendations
- Are highly collaborative and experienced in working with business owners, executives, developers and creatives to discuss data, strategy and tests
