Job Summary
An IT infrastructure and information management company is in need of a Remote Marketing Segment Campaign Manager.
Core Responsibilities of this position include:
- Developing and executing innovative online and offline campaign strategies and tactics
- Planning, developing, and executing demand creation campaigns aimed at specific segments and target accounts
- Establishing KPIs aligned to MBOs and track performance/success
Qualifications for this position include:
- 5+ years of experience in high-tech, B2B campaign design, integrated marketing, and demand generation
- Hands-on experience developing, executing, and optimizing integrated marketing campaigns
- BA or BS preferably in communications, marketing, or related field
- Proven experience developing high ROI demand generation campaigns
- Proven track record of delivering end-to-end integrated campaigns
- Excellent writing skills with experience in landing page, email, and ad copywriting