Job Summary
A testing laboratories company is in need of a Remote Marketing Specialist in River Falls.
Individual must be able to fulfill the following responsibilities:
- Drive effective marketing strategies that meet business needs and promote a positive business image
- Collaborate with operational managers & key stakeholders across the organization identifying content that is appealing & informative
- Develop and execute online and offline marketing initiatives, including web, SEO/SEM, email, social media, live events & webinars
Skills and Requirements Include:
- Bachelor's degree and 5+ years of experience in marketing, communications, journalism or advertising, or equivalent working experience
- Excellent communication and writing skills, including taking technical language and translating it into customer centric messaging
- High level of organizational and project management skills
- Ability to manage multiple projects or responsibilities concurrently and effectively
- Capability to work independently while taking direction and reporting progress on objectives
- Proficiency in website improvement and knowledge of Google analytics, SEO/SEM
