Job Summary
A healthcare company is seeking a Remote Medical Demand Generation Director.
Individual must be able to fulfill the following responsibilities:
- Develop the full-funnel demand generation strategy and effectively deploy marketing resources
- Drive conversion of marketing generated opportunities
- Lead the team to execute campaigns utilizing a variety of channels
Qualifications for this position include:
- 10+ years of experience developing and executing multi-channel B2B demand generation campaigns
- Success in meeting/exceeding MQL generation and conversion targets
- Strong stakeholder management experience
- Understanding of how to leverage digital tools, such as Hubspot, Salesforce and 6Sense
- Results-oriented mindset and comfort in analyzing data
- Experience in tracking industry trends and understanding what motivates buyers
