Job Summary
A software company needs applicants for an opening for a Remote Paid Media Digital Marketing Specialist.
Core Responsibilities Include:
- Directly managing all paid campaigns
- Monitoring paid media best practices and industry trends
- Identifying new campaign tactics and opportunities
Qualifications for this position include:
- Bachelor's degree in Marketing, Advertising, or similar area of study
- 3 years demonstrated experience with planning, executing and optimizing SEM
- 2+ years experience with B2B marketing
- Proven knowledge of integrated digital media campaign planning and execution
- Proficient with keyword research tools and ad testing methodologies
- Google Ads and Analytics certified
