Remote Paid Media Director

Job Summary

A company is looking for a Remote Paid Media Director.

Key Responsibilities

• Develop and lead the paid media strategy across various channels, ensuring alignment with enrollment targets
• Manage budget forecasting, allocation, and performance measurement to optimize marketing spend
• Oversee agency and vendor management to ensure compliance and effectiveness of media campaigns

Required Qualifications

• Bachelor's degree in Marketing, Business, Analytics, or a related field
• 7+ years of experience in paid media management, particularly in performance marketing and lead generation
• Expertise in ad and marketing technology platforms and measurement frameworks
• Experience managing annual budgets of $10M+ with a focus on forecasting and pacing
• Proven ability in agency and vendor management, including contract negotiation and performance evaluation