Job Summary
A marketing company is searching for a person to fill their position for a Remote Paid Search Senior Associate in Chicago.
Candidates will be responsible for the following:
- Generating raw data to produce performance reports while monitoring campaign performance
- Providing initial insights on campaign trends and present as needed while collaborating with other channels
- Interpreting performance reports to provide actionable insights and analysis while managing keywords and ad creative
Skills and Requirements Include:
- Bachelor's degree with 1+ year of experience managing large-scale, complex paid search campaigns
- Experience with bulk sheet development and uploading large scale campaigns
- Hands on experience using Google Ads editor to create, edit and upload SEM campaigns
- Be well versed knowledge of client KPIs, specifically Direct Response
- A good understanding of Display Media, SEO, Affiliates, Feeds, Mobile, Social and Attribution and influence on Paid Search Activities
- Have an Analytical mindset, with the ability to identify trends and insights through data analysis
