Job Summary
A digital marketing and advertising agency has an open position for a Remote Pay Per Click and Social Media Advertising Specialist.
Candidates will be responsible for the following:
- Developing campaigns per the direction of the assigned Account Manager
- Consistently maximizing the return on the client’s budget in PPC
- Participating in weekly internal strategy calls with assigned Account Managers
Skills and Requirements Include:
- Advanced knowledge of PPC search & Social Media advertising
- Advanced knowledge of developing & managing ad campaigns on the Google Ads, Bing, Facebook & LinkedIN platforms
- Campaigns Optimization to get best ROI (optimization of keywords, ads, bids, and other settings)
- Ability to reduce Cost-Per-Click
- Ad Optimization knowledge
- In-Depth Keyword analysis/ability to identify effective keywords
