Job Summary
A privately-held consumer financial services company has a current position open for a Remote Performance Media Digital Marketing Coordinator in Malvern.
Individual must be able to fulfill the following responsibilities:
- Support the planning and execution of paid digital marketing campaigns
- Analyze campaign performance, identifying trends and meaningful insights to driving optimization
- Drive learnings through data with the ability to share and distribute learnings
Skills and Requirements Include:
- Bachelor’s degree in marketing, business, or related field
- 3-5 years of experience in a marketing organization
- 1-3 years of paid digital media experience, either in-house or in an agency setting
- Experience coordinating new, digital marketing campaigns from initial planning through launch
- Strong analytical skills and understanding of KPI’s and attribution
- Understanding of tag management, conversion and events tracking, using GTM or similar tools
