Remote Portfolio Marketing Manager

Location: Central Time, Eastern Time

Compensation: To Be Discussed

Staff Reviewed: Tue, Jun 08, 2021

This job expires in: 25 days

Job Category: Marketing

Remote Level: 100% Remote

Weekly Hours: Full Time

Employer Type: Employer

Education Level: Bachelors

Job Summary

A technology company is filling a position for a Remote Portfolio Marketing Manager.

Core Responsibilities of this position include:

  • Developing deep buyer insights that will inform value propositions and messaging in content, campaigns and sales enablement materials, and for evolving a results-driven launch process
  • Unifying different teams, ensuring particularly strong interlock with product development, campaign management, field marketing and marketing operations
  • Researching, developing and deploying buyer personas using a deep understanding of target buyer needs, the buying decision process, scenarios and regional variations

Position Requirements Include:

  • Bachelor’s degree required, preferably in marketing, business, engineering or a related field
  • Proven strong business acumen
  • Demosntrated creative, innovative, and audience focused (buyers, customers and users) skills
  • Ability to develop offering-level value propositions and narrative messaging elements targeted at segmented buyers to be activated into content, campaigns and the source messaging blueprint
  • Ability to develop regional sales enablement plans, adapt or create region-specific sales content and tools and drive the adoption of offerings in the region
  • Ability to oversee US launch planning and own launch dashboards for new product, solution and services offerings, coordinating and interlocking upstream with global teams and downstream with regional/local teams

COMPLETE JOB DESCRIPTION

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