Job Summary
A software technology company is seeking a Remote Product Marketing Director .
Must be able to:
- Drive growth through campaigns across all channels, responsible for generating pipeline, setting the demand gen strategy, allocating appropriate budgets, and measuring results.
- Create the overall marketing mix, owning the balance of programs across all channels from email and digital to events and direct mail.
- Develop launch plans and sustain go-to-market strategies for existing and next-gen products/services with the aim of driving demand and ensuring customer retention and loyalty.
Skills and Requirements Include:
- Strong leadership skills with strong written communication skills and dynamic speaking skills
- Strong experience designing, developing and implementing insight-driven, content-led marketing and sales enablement content
- Ability to thrive in a start-up environment when building something new and levering ambiguity as an opportunity
- Strong experience designing, developing and implementing insight-driven, content-led marketing and sales enablement content.