Job Summary
A staffing and recruiting agency specializes in the creative, digital design, and advertising sectors is seeking a Remote Public Policy Engagement Marketing Associate.
Core Responsibilities Include:
- Managing segmentation of user data for digital marketing campaigns: email, sms, push, in-product messaging.
- Writing SQL-based queries to ensure outbound campaigns are targeted to the appropriate users
- Supporting day-to-day email production, QA, and deployment process through Salesforce Marketing Cloud (SFMC).
Must meet the following requirements for consideration:
- 5+ years of relevant work experience managing B2C digital marketing campaigns and administrating Marketing Automation tools, specifically SFMC
- Experience with email platforms (ESPs) with a strong preference toward SFMC expertise
- Advanced SQL skills
- Intermediate/Advanced HTML and CSS
- Experience building landing pages and forms, optimizing for the user experience while taking advantage of CMS (content management system) capabilities.
- Demonstrated innovative and creative approach to work
