Job Summary
A software company with a platform that enables finance teams to deliver more strategic insights with fewer errors is searching for a person to fill their position for a Remote Product Marketing Director.
Individual must be able to fulfill the following responsibilities:
- Build out our product marketing function to help align our organization on the right target markets and ensure sure we are articulating the business value our products deliver
- Develop and own market definition and segmentation
- Develop product positioning to focus on business value delivered, not just technical features
Qualifications for this position include:
- 4+ years of product marketing experience in SaaS
- Experience crafting differentiated messaging for products in competitive markets
- Experience performing market sizing and segmentation
- Ability to own the sales enablement strategy – not just content but the process of education and alignment
- Ability to take ownership of the product launch process in partnership with product management ensuring stakeholders, both internal and external, understanding the value our products are providing
- Ability to own our buyer personas and map the buyer’s journey identifying key strategies to educate buyers at each stage of the process
