Job Summary
A financial services company is filling a position for a Remote Search Engine Marketing Specialist.
Core Responsibilities Include:
- Developing SEM strategy and technology requirements needed for success
- Deploying SEM campaigns and continually execute tests, collect and analyze data
- Managing campaign expenses, staying on budget, estimating monthly costs and reconciling discrepancies
Qualifications for this position include:
- 3-5 years of experience
- BA - Bachelor of Arts
- Well-versed in performance marketing, conversion, and online customer acquisition
- Proven SEM experience and success managing PPC campaigns across Google, Yahoo and Bing
- Up-to-date with the latest trends and best practices in search engine marketing
- Experience with website analytics tools