Remote Search Engine Marketing Specialist

Job Summary

An online marketplace has an open position for a Remote Search Engine Marketing Specialist.

Candidates will be responsible for the following:

• Overseeing day to day management of portions of Global PLA/SEM program
• Managing external agencies and technologies effectively towards rigorous ROI goals
• Delivering reporting, insights, and forecasts that accurately and appropriately measure channel performance

Qualifications Include:

• 2-3 years demonstrated success in managing all aspects of large-scale PLA and SEM campaigns to specific ROI goals
• Deep familiarity with Google Ads, a bid management tool, and web/app tracking
• Have worked with product catalogs of over 10k+ SKUs and identified high-impact feed optimization opportunities
• Have familiarity with data platform tools such as Looker, Tableau, or Google Analytics
• Have the ability to assess and communicate key optimization opportunities
• Have strong critical thinking skills coupled with a bias towards action