Job Summary
A software company is in need of a Remote Segment Marketing Manager.
Individual must be able to fulfill the following responsibilities:
- Formulating and executing integrated, strategically-focused marketing plans
- Building, supporting and delivering the integrated go-to-market plan for defined vertical markets
- Coordinating with broader marketing teams to create industry and/or account specific experiences
Applicants must meet the following qualifications:
- Bachelor’s degree in marketing or business or equivalent experience
- 5+ years of experience managing multi-channel, B2B marketing programs
- Previous experience collaborating with highly driven sales teams
- Knowledge of Salesforce.com and marketing automation systems
- Solid experience working in close collaboration with sales and Industry Principals
