Job Summary
CT offers the opportunity to work with a highly collaborative, industry-leading team. Quality of service is always our #1 priority. As a result, our innovative digital marketing professionals work relentlessly to provide outstanding quality services for our clients.
We seek an experienced SEM Analyst to add to our cross-functional team. To join Los Angeles' best SEO company you must be highly talented with a desire to work in a fast-paced, startup environment.
Skills & Requirements:
1-2 Years of professional SEM/PPC experience, including Google, social media, and Bing paid ad campaigns (preferred)
Google Adwords certified (preferred)
Thorough understanding of bid management and keyword research and analytics tools such as Adwords Editor and Keyword Planning Tool
In-depth understanding of industry metrics and how to improve them
Strong analytical and mathematical skills, comfortable analyzing large data sets, creating reports, and identifying ways to improve campaign success
Solid experience with G Suite and Microsoft Excel, pivot tables and VBA (preferred)
Passionate about digital marketing and providing outstanding results to clients
Ability to gracefully receive, discuss, and implement feedback from peers, management, and clients alike
Ability to juggle different projects and accounts in a fast-paced environment without sacrificing quality of work
Outstanding organizational skills, accuracy, attention to detail, and time management
Great work ethic, punctual, and reliable
Ability to work full-time: Monday - Friday, 9 AM to 6 PM Pacific Time
Responsibilities:
Manage all aspects of paid ad campaigns for multiple accounts across different platforms (Google, Bing, and social media). This includes: account setup, campaign planning, keyword research, creating campaign structures, AB testing, bid strategy, daily campaign tracking and KPI monitoring, publisher relationships, tools and technology, reporting, etc.
Write ad copy
Monitor campaigns, industries, and competitors through careful research, Google Adwords, Google Analytics, and other industry tools
Identify opportunities to improve campaign metrics and advance clients' business objectives
Collaborate with peers on other teams (copy, design, digital strategy, SEO, and others) to maximize campaign quality and work efficiency
Maintain great communication with Digital Strategists and Account Managers to ensure that campaigns align with clients' business objectives
Stay up to date and knowledgeable of best industry practices, innovative strategies and technologies, and search engine updates
