Job Summary
A tax, accounting, and advisory firm is in need of a Remote Senior Alliance Marketing Specialist.
Core Responsibilities Include:
- Defining the alliance value proposition and go-to-market messaging for targeted industry verticals
- Owning and managing the marketing relationship with the firm's business alliances
- Collaborating with sales to track leads created from the marketing program and ensure pipeline accuracy
Qualifications Include:
- 4+ years of B2B marketing experience
- Undergraduate degree with a focus in Marketing, Business or a related field
- Strong MS Office and social media skills
- Experience developing and managing demand generation programs in collaboration with multiple alliance partners
- Excellent organizational skills and ability to juggle multiple tasks on deadline
- Strong relationship management, negotiation and interpersonal skills; well established written and verbal communications skills