Remote Senior Email Marketing Specialist

Location: Nationwide

Compensation: To Be Discussed

Staff Reviewed: Fri, Apr 30, 2021

This job expires in: 20 days

Job Category: Marketing

Remote Level: 100% Remote

Employer Type: Employer

Career Level: Experienced

Job Summary

A financial technology company needs applicants for an opening for a Remote Senior Email Marketing Specialist.

Candidates will be responsible for the following:

  • Assisting in setting up QA’ing and launching email automations across the user lifecycle to exploit incremental revenue opportunities while guiding users to company’s resources
  • Coding and QA'ing emails to ensure email renders in a user-friendly manner across various devices and that personalized logic functions as desired
  • Reporting performance of automations and their child campaigns (and SMS) and adjusting strategy of underperforming campaigns

Applicants must meet the following qualifications:

  • 3-5 years experience in email marketing
  • Hands on experience with HTML, subscriber segmentation, and campaign development
  • Proven strong analytical skills with ability to derive insights to inform program decisions
  • Proficiency with a variety of web analytics tools such as Google Analytics, Mixpanel or equivalent
  • Ability to manage competing priorities and execute responsibilities at a high level
  • Ability to develop ongoing strategies to optimize email performance, including segment, creative, and cadence testing

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