Remote Senior Paid Media Strategist

Job Summary

A winery company is seeking a Remote Senior Paid Media Strategist.

Core Responsibilities Include:

• Developing paid media strategies, planning and learning agendas for an assigned series of brands in partnership with agency
• Providing subject matter expertise for the Commerce Marketing organization
• Developing Commerce Media campaigns and partnerships

Qualifications Include:

• Bachelor’s degree plus 5 years of digital marketing and media experience to include brand media, shopper media, e-commerce, or programmatic experience
• OR Bachelor’s degree plus 4 years of agency or in-house commerce/digital media experience
• OR High school diploma or State-issued equivalency certificate plus 9 years of digital marketing and media experience
• Experience working with multi-disciplinary teams of media, marketers and analytics
• Proficiency in digital trends, best practices and measuring campaigns against KPIs
• Skilled in optimizing digital media: CPM/display ads, retargeting, paid social media, search, etc