Job Summary
A privately-held online learning company is searching for a person to fill their position for a Remote Senior Product Marketing Manager.
Core Responsibilities Include:
- Measuring and optimizing the buyer journey as it relates to product feature adoption and usage
- Defining and tracking KPIs for email performance, marketing website performance, and activation
- Building and nurturing prospect database
Qualifications for this position include:
- 5+ years in a Product Marketing role or similar
- Write compelling copy for different collateral types and audiences
- Proficiency with Google Analytics, WordPress, Iterable, form builders, and other marketing automation and data tools
- Create consistent positioning statements, messaging, and associated proof points
