Job Summary
A financial company needs applicants for an opening for a Remote Small Business Segment Marketing Leader.
Individual must be able to fulfill the following responsibilities:
- Defining and orchestrating integrated marketing strategies
- Elevating the company narrative and brand with the SMB segment
- Deploying compelling value-proposition and messaging
Qualifications for this position include:
- At least 12 years of experience in marketing and digital marketing
- Experience in building, executing and reporting on multi-channel marketing plans
- Track record in building and leading high-performing marketing and growth teams
- Heavy focus on new customer acquisition via digital channels
- Proven track record of creating marketing and acquisition engines
- Ability to leverage marketing and growth technology to acquire and serve customers
