Job Summary
A technology company is in need of a Remote Small to Medium Sized Business Integrated Technology Marketing Specialist.
Candidates will be responsible for the following:
- Providing thought-leadership in demand generation and CRM email nurturing
- Overseeing branding, promotional, triggered, and transactional email marketing campaigns
- Building the campaign lifecycle, with demand gen tools and processes
Position Requirements Include:
- 5+ years of experience in marketing
- 3+ years in Aquisition marketing, Engagement, Retention with Demand Generation best practices
- Experience in B2B marketing, especially small businesses, or B2C marketplaces
- Experience using top tier marketing automation systems
- Email marketing expertise at scale, specifically automated customer journey mapping
- Experience with retention marketing programs