Remote Software Product Marketer

Location: Nationwide
Compensation: To Be Discussed
Staff Reviewed: Wed, Mar 15, 2023
This job expires in: 20 days

Job Summary

A software technology company has an open position for a Remote Software Product Marketer.

Core Responsibilities Include:

  • Designing and participating/leading surveys or customer interviews to discover customer buying preferences and habits
  • Researching and collecting data on competitors, target industries, and buyer profiles
  • Researching and recommending marketing plans for outbound marketing initiatives such as podcasts sponsorship/ads, etc

Skills and Requirements Include:

  • Knowledge of B2B marketing practices and tactics
  • Great communication skills
  • Be research savvy to uncover information and collect it appropriately
  • Knowledge of positioning frameworks and competitive analysis
  • An understanding of sentiment analysis and keyword tracking
  • Search engines, web analytics and business research tools acumen

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