Job Summary
A technology company specializing in solutions for the trucking industry needs applicants for an opening for a Remote Technology Solutions Demand Generation Manager.
Candidates will be responsible for the following:
- Defining the campaign architecture and channel mix with functional leads to drive engagement for buyer
- Understanding thoroughly of full-funnel demand gen strategy, and persona mapping to buyer’s journey
- Developing, executing and measuring the effectiveness of a comprehensive demand gen strategy for the company
Applicants must meet the following qualifications:
- 5+ years of B2B marketing experience
- Strong problem-solving, analytical and critical thinking skills
- Advanced knowledge of Marketo and Salesforce, with ability to quickly learn and adopt the latest MarTech solutions we implement
- Effective planning and project management skills with the ability to manage multiple projects in a fast-paced environment
- Excellent verbal/written communication skills
- Expert in preparation and delivery of clear and compelling presentations