Job Summary
A wedding media and marketplace company is filling a position for a Remote Wedding Media and Marketplace Lifecycle Marketing Senior Manager.
Core Responsibilities of this position include:
- Engaging users and drive value
- Identifying new opportunities to improve audience segmentation, content, timing, and frequency
- Managing daily set-up of one-time/automated email campaigns, content/message optimization, mobile-responsive email templates, etc
Position Requirements Include:
- 7+ years of hands-on experience executing high-volume B2C email campaigns
- Experience managing and growing direct reports
- Experience managing large-scale projects
- Must have a solid understanding of relational databases and SQL skills
- Experience using Salesforce Marketing Cloud
- Expertise in email best practices, deliverability and CAN-SPAM regulations