Research & Insights Manager

Job Summary

Collaborating closely with Sales, Marketing, and Editorial teams, the full-time remote Research & Insights Manager will develop data-driven storytelling and custom analyses to support pre-sales initiatives, ad effectiveness measurement, and custom research, enhancing the sales process and driving revenue growth.

Key responsibilities:

• Develop data-driven storytelling and custom analyses for RFPs and go-to-market materials
• Support monthly and quarterly reporting initiatives using tools like Comscore, Looker, and Tableau
• Conduct primary research initiatives to uncover actionable audience trends and synthesize campaign performance into insight-driven narratives

Required qualifications:

• 3+ years of experience in research, insights, analytics, or ad effectiveness, preferably in media or digital advertising
• Proficiency in Looker, Tableau, or similar BI/data visualization tools
• Experience with DIY research tools such as Suzy, Alchemer, or Qualtrics
• Knowledge of brand lift and advertising effectiveness measurement
• Comfort working with AI-powered tools to support research and content development