Retail Brand Marketing Director

Job Summary

A company is looking for a Director of Retail Brand Marketing & Public Relations.

Key Responsibilities

• Develop and implement a comprehensive retail brand marketing strategy aligned with business objectives
• Oversee public relations strategies to enhance brand awareness and manage media relationships
• Lead the development of integrated marketing campaigns and manage budgets for retail marketing and PR

Required Qualifications

• 10+ years of experience in brand marketing and public relations, particularly in a D2C retail environment
• Proven track record of executing retail brand strategies at scale
• Established media relationships and successful PR campaign history
• Bachelor's degree in Marketing, Communications, or a related field; advanced degree is a plus
• Experience with premium or luxury brands in an omnichannel environment