Retail Media Coordinator

Job Summary

Focused on executing and optimizing paid media campaigns, the full-time Retail Media Coordinator will manage PPC strategies across platforms like Amazon and Walmart, analyze performance data, and collaborate with marketing teams to drive online revenue in a remote setting.

Key responsibilities

• Develop, execute, and optimize PPC campaigns on Amazon and Walmart, adjusting bids and budgets as needed
• Analyze PPC and SEO performance data to provide insights and suggest improvement strategies
• Manage the monthly PPC advertising budget and forecast needs based on historical data and marketing objectives

Required qualifications

• Bachelor's degree in Communications, Marketing, Analytics, or a related field
• 1-3 years of experience in a PPC eCommerce role
• Proven experience in data-driven marketing and media strategies
• Familiarity with Amazon's native media platforms and media buying
• Strong negotiation skills with media buys