Retention Marketing Specialist

Job Summary

Leading the planning and execution of customer marketing campaigns, the full-time Sr. Specialist, Retention Marketing will manage CRM channels including email, SMS, and direct mail, while working primarily in a remote environment and coordinating cross-functional efforts.

Key responsibilities

• Oversee the execution and optimization of retention marketing campaigns across various customer communication channels
• Coordinate campaign timelines, approvals, quality assurance, and performance analysis for multiple concurrent campaigns
• Analyze campaign performance and provide actionable recommendations to enhance customer engagement and retention outcomes

Required qualifications

• 3-5 years of experience in CRM, retention marketing, or related fields
• Demonstrated ability to manage campaign timelines, approvals, and performance reporting
• Bachelor's degree in marketing, business, communications, or a related field, or equivalent experience
• Experience working effectively in a remote or hybrid environment
• Availability during core business hours for meetings and campaign execution