Sales and Marketing Lead

Job Summary

Owning both sales and marketing for the company, the full-time remote Head of Sales & Marketing will manage the entire sales process from initial contact to contract signing while developing and executing internal marketing strategies to enhance brand positioning and demand generation.

Key responsibilities

• Conduct introductory and discovery calls with inbound prospects, manage the sales pipeline, and negotiate contracts
• Develop and execute the broader marketing strategy, including Meta advertising campaigns and creation of marketing assets
• Build and maintain a sales playbook and objection library while elevating the company brand to attract larger clients

Required qualifications

• 3+ years of B2B closing experience with a proven track record in sales
• Experience selling professional services with a sales cycle of approximately 2 to 6 weeks
• Hands-on experience running paid media campaigns, preferably on Meta
• Proficiency with CRM platforms, ideally HubSpot, for pipeline management and reporting
• Ability to operate as a sole contributor across both sales and marketing functions