Salesforce Marketing Cloud Specialist

Job Summary

A company is looking for a Salesforce Marketing Cloud Automation Specialist.

Key Responsibilities

• Create and manage automated customer journeys using Journey Builder
• Design, build, and launch multi-channel marketing campaigns
• Manage subscriber data and develop targeted audience segments

Required Qualifications

• 2-4 years of hands-on experience with Salesforce Marketing Cloud
• Solid understanding of Salesforce CRM integration with Marketing Cloud
• Proven experience in audience segmentation and dynamic content personalization
• Familiarity with AMPscript and SQL
• Excellent grasp of email marketing best practices and compliance regulations