SEM Campaign Manager

Job Summary

To support a growing performance marketing team, the remote SEM Campaign Manager will manage and optimize paid search campaigns across platforms like Google Ads and Bing Ads, ensuring channel performance meets business goals while driving innovative strategies for audience growth.

Key responsibilities:

• Plan, implement, and optimize paid search campaigns, taking ownership of channel performance
• Develop and execute PPC strategies, providing recommendations for campaign optimization and audience growth
• Build collaborative relationships across teams to drive growth and ensure successful delivery of performance goals

Required qualifications:

• Proven 3+ years' experience in PPC/SEM, specifically with Google Ads and Microsoft Ads
• In-depth knowledge of smart bidding strategies and large-scale PPC account management
• Strong analytical skills with proficiency in data analysis tools and website analysis platforms
• Bachelor's Degree is required
• Proficient in Excel and experienced with competitive research tools like SEMrush