SEM/PPC Specialist

Job Summary

To support a growing team, the full-time SEM/PPC Specialist will manage and optimize paid search and paid social campaigns for homebuilders across North America while working remotely from anywhere in the US.

Key responsibilities:

• Manage and optimize paid search and paid social campaigns across Google and Meta
• Handle budgets, bidding strategies, ad targeting, and creative to ensure efficient campaign performance
• Analyze website analytics and campaign data to identify trends and improve performance

Required qualifications:

• 1-3 years of experience running campaigns in Google Ads, Meta, or a related channel
• Comfortable working with data, including spreadsheets and pivot tables
• Experience with Google Analytics, Tag Manager, or Looker Studio is a plus
• A genuine drive to grow, learn, and improve in digital advertising
• A four-year degree is preferred but not required based on experience