Senior ABM Manager

Job Summary

Leading Account-Based Marketing initiatives, the full-time Senior ABM Manager will design and execute personalized marketing campaigns targeting key accounts, driving pipeline acceleration and revenue growth while collaborating with Sales and Product Marketing teams in a remote environment.

Key Responsibilities

• Develop and execute multi-year ABM strategies aligned with revenue goals, prioritizing target accounts based on potential and fit
• Design and launch integrated ABM campaigns, coordinating messaging and sales enablement with Product Marketing
• Track ABM metrics and optimize campaigns based on account engagement and conversion data

Required Qualifications

• 5+ years of marketing experience with at least 3+ years in ABM or enterprise sales marketing
• Hands-on experience with 6sense and Reachdesk for campaign execution and account intelligence
• Proven ability to design and execute ABM campaigns that drive pipeline and revenue impact
• Strong understanding of B2B sales processes and customer buying committees
• Bachelor's degree in Marketing, Business, Communications, or related field (or equivalent experience)