Senior ABM Specialist

Job Summary

Leading BairesDev's ABM and demand-generation initiatives, the full-time Senior ABM Specialist will develop and execute campaigns for strategic accounts, collaborating with Sales to enhance client relationships and drive commercial growth in a remote setting.

Key responsibilities

• Develop integrated ABM and demand-gen campaigns targeting high-value enterprise and tech accounts
• Partner with Sales and SDR teams to identify and prioritize target accounts and buyer personas
• Measure campaign performance and optimize tactics to maximize ROI and conversion rates

Required qualifications

• 2+ years of experience in Account-Based Marketing
• 2+ years of experience in a B2B company
• 2+ years of experience in Email Marketing