Senior Account-Based Marketing Manager
Job Summary
To support a growing global ABM program, the full-time Senior Account-Based Marketing Manager will develop and execute personalized marketing strategies for strategic accounts, collaborate with cross-functional teams, and innovate engagement tactics while working remotely.
Key responsibilities
- Develop and execute personalized 1:1 and 1:few ABM programs for strategic accounts
- Partner with Sales and SDR teams to create account-specific marketing strategies based on business priorities and account intelligence
- Establish clear goals and success metrics for ABM programs, analyzing performance to optimize strategies continually
Required qualifications
- 8+ years of B2B marketing experience, preferably in enterprise technology or SaaS
- Significant hands-on experience in developing and executing Account-Based Marketing programs
- Demonstrated experience collaborating with enterprise Sales and SDR teams
- Strong understanding of enterprise buying committees and experience targeting multiple personas
- Experience with ABM platforms and related marketing tools
Complete Job Description
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