Senior Account Director, Patient

Job Summary

Leading high-impact direct-to-consumer (DTC) pharmaceutical marketing initiatives, the full-time Senior Account Director, Patient will serve as a trusted partner to clients, guiding complex omnichannel campaigns and overseeing account management in a remote capacity.

Key responsibilities:

• Shape brand direction, engagement strategy, and long-term growth plans across patient/DTC brands
• Build and maintain trusted advisor relationships with senior client stakeholders and lead the development of integrated omnichannel DTC campaigns
• Oversee end-to-end account management, including financial stewardship, forecasting, and organic growth

Required qualifications:

• Bachelor's degree required; advanced degree (MBA, MPH, or similar) is a plus
• 12+ years of experience in pharma/healthcare advertising with a focus on patient (DTC) marketing
• Proven track record of leading large, complex accounts and delivering integrated campaigns across multiple channels
• Deep understanding of the pharmaceutical regulatory environment, including MLR processes and FDA guidelines for DTC communications
• Strong expertise in patient journey mapping, segmentation, and engagement strategy with a focus on driving behavior change