Senior Account Planner

Job Summary

A company is looking for a Senior Account Planner (Remote).

Key Responsibilities

• Develop integrated media strategies and campaign plans that align with client business objectives
• Serve as a strategic consultant, providing insights on media strategy, audience targeting, and performance optimization
• Analyze campaign performance data to identify trends and recommend optimization strategies

Required Qualifications

• Bachelor's Degree in Marketing, Advertising, Business, Communications, or related field (Required)
• 8-10+ years of experience in digital marketing strategy, media planning, or account planning (Required)
• 5+ years of experience developing integrated, multi-channel media strategies (Required)
• Proven track record of translating business objectives into effective media strategies (Required)
• Experience in financial services marketing is strongly preferred