Senior Account Planner

Job Summary

A company is looking for a Senior Account Planner (Remote).

Key Responsibilities

• Develop comprehensive, integrated media strategies and campaign plans for financial institution clients
• Serve as a strategic consultant, providing thought leadership on media strategy, channel selection, and performance optimization
• Analyze campaign performance data to identify trends and opportunities for optimization

Required Qualifications

• Bachelor's Degree in Marketing, Advertising, Business, Communications, or related field (Required)
• 8-10+ years of experience in digital marketing strategy or media planning (Required)
• 5+ years developing integrated, multi-channel media strategies (Required)
• Experience working in cross-functional, collaborative environments (Required)
• Financial services marketing experience (Strongly Preferred)