Senior Alliance Marketing Manager

Job Summary

Experienced marketers will find a full-time salaried Senior Alliance Marketing Manager opportunity focused on leading co-marketing initiatives with strategic partners, developing joint value propositions, and managing co-marketing funds in a remote work environment.

Key responsibilities

• Lead co-marketing efforts for strategic alliance partners, aligning Celigo's marketing teams around a shared agenda
• Develop joint messaging and value propositions in collaboration with the PMM team to articulate partnership benefits
• Manage co-marketing budgets, ensuring compliance and maximizing ROI through effective tracking and reporting

Required qualifications

• 7+ years of B2B marketing experience, with at least 2 years in partner, alliance, or channel marketing within a SaaS environment
• Hands-on experience with major platform ecosystems such as AWS, Microsoft, or SAP
• Proven track record of executing co-marketing programs that generate measurable pipeline results
• Fluency in demand generation tactics, including digital campaigns and webinars
• Strong organizational skills with the ability to manage multiple partner relationships simultaneously