Senior Analytics Specialist

Job Summary

A company is looking for a Senior Analytics Specialist to implement tracking and deliver insights into marketing performance for life science companies.

Key Responsibilities

• Implement end-to-end tracking and manage onboarding for new clients
• Integrate data across platforms and create visually compelling dashboards
• Analyze performance across digital channels and deliver actionable insights

Required Qualifications

• 4+ years of experience in digital analytics or marketing performance reporting
• Expertise in Google Tag Manager and Google Analytics 4
• Experience building dashboards in Looker Studio, Power BI, or Tableau
• Proficient in integrating data from marketing platforms and CRMs
• Understanding of multi-touch attribution models and digital marketing strategies