Senior Brand Manager

Job Summary

A company is looking for a Sr Brand Manager- Marketing.

Key Responsibilities

• Lead the development of brand strategy and platform, including actionable toolkits and portfolio strategy
• Design and interpret research to generate insights and develop consumer segmentation
• Establish brand governance systems and ensure messaging consistency across campaigns and channels

Required Qualifications

• 8-10+ years of experience in brand/marketing with a focus on brand platform development
• Proven experience in leading brand strategy engagements
• Strong governance and enablement experience
• Knowledge of brand health measurement and analytics
• Bachelor's Degree in Marketing, Business Administration, or a related field, or equivalent work experience