Senior Brand Manager

Job Summary

A company is looking for a Senior Brand Manager for North America.

Key Responsibilities

• Lead the development and execution of brand strategy aligned with regional objectives
• Analyze market trends and consumer insights to inform brand positioning and growth opportunities
• Collaborate with cross-functional teams to support new product development and commercialization plans

Required Qualifications

• Bachelor's degree in Marketing, Business Administration, or a related field
• 5+ years of experience in brand management or related roles within consumer durables or tools industries
• Demonstrated success in leading brand initiatives and executing go-to-market plans
• Strong analytical skills to interpret market trends and consumer insights
• Proven project management skills with experience managing multiple initiatives simultaneously