Senior Brand Marketing Manager

Job Summary

Innovative marketers will find a full-time remote opportunity as a Senior Brand Marketing Manager, responsible for leading global brand planning, executing community-focused campaigns, and managing North American marketing initiatives while fostering authentic player relationships.

Key Responsibilities

• Architect and execute narrative-driven marketing campaigns that reflect the studio's identity
• Serve as the primary lead for North American marketing, tailoring global strategies for local audiences
• Oversee the North American marketing budget and establish KPIs to measure engagement and community health

Required Qualifications

• At least 8 years of experience in Brand Marketing or Product Management within the video games industry
• Proven track record of developing emotionally resonant marketing campaigns
• Deep empathy for player needs and a commitment to authenticity
• Extensive knowledge of the North American gaming landscape and Gen Z audience behavior
• Strong project management skills with the ability to manage multiple concurrent projects