Senior Brand Planning Manager

Job Summary

A company is looking for a Sr. Brand Planning Manager.

Key Responsibilities

• Lead the development of the 5-Year Brand Plan and ensure alignment with brand strategy and financial targets
• Develop seasonal financial plans and provide strategic guidance on SKU productivity and lifecycle management
• Deliver executive-level insights on performance trends and influence cross-functional teams for alignment

Required Qualifications

• Bachelor's degree or equivalent experience
• 6+ years of experience in strategic planning, merchandising, or product operations
• Strong experience in the footwear and apparel industry, particularly in performance/athletic categories
• Proven ability to influence senior leaders and drive cross-functional initiatives
• Deep understanding of financial planning and merchandise planning concepts