Senior Brand Strategist

Job Summary

A company is looking for a Senior Brand Strategist to join their global marketing team remotely.

Key Responsibilities

• Lead discussions on brand types for products and services, and organize brands within the portfolio
• Develop naming strategies for products and author strategic briefs for various partners
• Collaborate with teams to create tools and frameworks for brand strategy implementation

Required Qualifications

• Bachelor's degree in Design, Brand, or Marketing Strategy
• 12+ years of experience in a strategist or planning role
• Experience in brand architecture strategy and portfolio organization
• Deep experience in naming and brand foundations development
• Tech sector background and experience with cross-organizational brand strategies